“We had developed a simple web and mobile application to collect harvest information from the Conservancy’s industry partners. The application had a small set of users but we thought the concept was novel. Our expertise is in conservation science and planning and as such we did not have a good method for evaluating opportunities and defining market strategy. We hired LeanCog to help. LeanCog brought experience and a rigorous, proven methodology to help us do a comprehensive and creative evaluation. They provided a level of critical thinking that was invaluable in evaluating our own assumptions and keenly identified how our core strengths could be leveraged. We’re extremely pleased with the results which have brought focus to our effort that’s exciting.”