"Designing a full sleeve made our creative vision for this limited edition stand out on the shelf. The Holsten Knight in shining dark armour, giving the 360 glance a perfect urban night club feel and targeting a male audience in their twenties."
"The dragon fruit flavour has low awareness in the minds of the consumers. The large sleeve area is an excellent space for visualizing the fruit in the premium dark universe."
Advantage is a sponsorship and brand experience agency with offices in greater New York City and Los Angeles. An award-winning agency within Interpublic Group (IPG), Advantage has four unique areas of expertise which all Make Brands Happen in their own unique ways. They leverage insights to craft partnership strategies and activation plans around consumer passions, backed by world-class sponsorship negotiators and a proprietary measurement toolkit.
Broadstreet mission is to create exceptional experiences every day for their clients, their brands, their people and theirselves. For over 30 years, Broadstreet has created exceptional experiences that engage, inspire and influence business and consumer audiences. They partner with clients to consistently deliver strategic communications planning, meetings and events, brand experiences, employee engagement & leadership development, learning & performance improvement programs, digital/social media, and creative collateral.
HMT Associates is a shopper-focused brand activation agency dedicated to developing smart, successful, award-winning solutions for brands. Whether activating in-store, online, socially or experientially, their omni-channel approach drives unparalleled engagement. At hmt, they go beyond traditional shopper marketing to create insight-driven solutions that build brand loyalty and drive purchase across the consumer journey.