“We’re building the ability to truly understand where our constituents are and what they care about — so we can communicate in ways that actually mean something. Technology helps us listen. This fundamentally changes how we operate. AI has the potential to fundamentally change many parts of our business, especially …

“iwave allows us to have a targeted approach with our campaigns, Instead of sending mass direct mail to thousands of constituents, we can tailor our outreach to a smaller group of individuals who are prime candidates for our campaign.”