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“We came to the realization that we needed a CDP solution and an ad server, and Kevel having that stack available within a single company was critical in [our] decision."
“Being a physical grocery store, we are not a purely online player. We have deep knowledge and consumer insights through our loyalty program and our own segmentations, It was very important for us to find a solution that has the ability to bring that on and mix [it all] together with our first-party data, so we can have the richest information about the client.”
NectarOM is a Dallas-based Omnichannel Personalization company with a suite of software solutions. They help leading brands create a 360-degree view of their customers to grow their customer satisfaction, loyalty, and revenue via targeted marketing. The NectarOM platform was built to meet the needs of Enterprises looking to build, operate, and scale their personalization function – end-to-end. Built by a team of marketers, data scientists, and technologists, the NectarOM platform includes all the key capabilities required for success: customer data management, analytics, campaign execution & management. In addition, the platform is flexible to easily integrate with existing systems and processes to ensure a breakthrough ROI.
Nominow is a Customer Data Platform (CDP) also to be described as a data integration software product. Nominow collects and combines customer data from online and offline Journeys into a Single Customer View (SCV) and therewith enables you to have a relevant dialog with your Customer wherever they are in the Customer Journey.
Optimove is the leading CRM Marketing Platform, empowering marketing teams to create and manage large-scale, customer-led journeys. Recognized by Forrester as a Leader for Cross-Channel Campaign Management, Optimove leverages AI to autonomously surface valuable customer segments, orchestrate self-optimizing CRM journeys, and accurately deliver the marketing interaction of the highest incremental impact. Optimove is used by leading brands, including Dollar Shave Club, Entain, Papa John's, Penn National, and Staples, to maximize customer loyalty, retention, and lifetime value.
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