IPFingerprint is an online website-visitor-tracking platform that enables B2Bs to open up a new revenue stream that taps straight into website traffic. By lifting the hood on their website and identifying which businesses are viewing which products and pages, users can forge new relationships with prospects they know are looking for their services.
“We carried out extensive side-by-side tests involving several services before deciding to go for IPFingerprint. Our parallel trials revealed that the data provided by IPFingerprint is the most accurate (almost 30% more accurate than that supplied by the market leader for the trial period), while the pricing structure is also much more competitive. Being able to go for a pay-monthly agreement was a decisive factor too, especially since we hadn’t used such a system before and were not sure of the ROI it could potentially deliver for us. IPFingerprint has worked well and provided our sales support and telesales team valuable data and multiple leads which we have followed through on. We’re happy with our choice and hope to fully leverage the service’s extensive functionality in the future.”
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