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Impel

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Read 76 Impel reviews and testimonials from customers, explore 14 case studies and customer success stories, and watch 21 customer videos to see why companies chose Impel as their Automotive Dealer Management Software

Impel offers automotive dealers, wholesalers, OEMs and third-party marketplaces the industry’s most advanced digital engagement platform. The company’s end-to-end omnichannel solution leverages proprietary shopper behavioral data and AI technology to deliver hyper-personalized experiences at every touchpoint across the entire customer journey. Impel’s communication, merchandising, marketing and imaging applications work seamlessly with all major website, CRM and DMS platforms. To date, the company has delivered more than 2 billion shopper interactions across 51 countries.

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  • 76 Testimonials View
  • 14 Case Studies View
  • 21 Customer Videos View
Customer Rating Review Score based on 2713 reference ratings
4.8/5.0 (2713)
  • Winter 2025 Top Performer Automotive Dealer Management Software

76Testimonials

  • "SpinCar is a huge benefit to us for many reasons. We love the 360 feature that gives our customers a virtual tour of the vehicle interior from their mobile phone …

  • "Software that gives you the competitive edge over your competition and customer service that is unmatchable."

  • “It really freed up my team a lot. We’ve seen a tremendous increase in our close ratios.”

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14 Case Studies

  • Impel’s Sales AI Turns Unresponsive Leads into Found Revenue

  • Budd's - Customer Case Study

  • Impel’s Sales AI Increases Productivity by Engaging Every Lead, Day and Night

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21 Customer Videos

  • How Impel’s AI boosts efficiency and productivity
  • Rohrman Arlington Acura - Customer Success Story (Jeremy Hardman - Service Manager)
  • How Service AI is driving customer retention, appointment set rates, and repair order revenue at O’Brien Auto Team
20 more videos currently locked

Additional Impel Information & Resources

Read Impel Reviews, Testimonials & Customer References from 76 real Impel customers.

Browse Impel Case Studies, Customer Success Stories, & Customer References from 14 businesses that use Impel.

Watch Impel Customer Videos to learn why 21 businesses chose Impel.