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Impel

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Read 76 Impel reviews and testimonials from customers, explore 13 case studies and customer success stories, and watch 21 customer videos to see why companies chose Impel as their Automotive Dealer Management Software

Impel offers automotive dealers, wholesalers, OEMs and third-party marketplaces the industry’s most advanced digital engagement platform. The company’s end-to-end omnichannel solution leverages proprietary shopper behavioral data and AI technology to deliver hyper-personalized experiences at every touchpoint across the entire customer journey. Impel’s communication, merchandising, marketing and imaging applications work seamlessly with all major website, CRM and DMS platforms. To date, the company has delivered more than 2 billion shopper interactions across 51 countries.

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  • 76 Testimonials View
  • 13 Case Studies View
  • 21 Customer Videos View
Customer Rating Review Score based on 2510 reference ratings
4.8/5.0 (2510)
  • Winter 2025 Top Performer Automotive Dealer Management Software
  • 2024 Hot 100 Vendor Award

76Testimonials

  • "Automotive shoppers are demanding more from their car buying journey as most of the buying journey now happens online. Our goal was to find a solution that would help our …

  • "I have been working with Impel for close to 2 years now. They provide great data for the ads we are running. The ads themselves work well for bringing customers …

  • "It’s just an incredible solution. I think every dealership needs to have it."

75 more testimonials currently locked

13 Case Studies

  • Impel’s Service AI Drives Fixed Ops Revenue and Customer Retention

  • Planet Honda - Customer Case Study

  • AI-powered automation enhances sales team productivity across the group, leading to a …

12 more case studies currently locked

21 Customer Videos

  • Feldman - Customer Success Story (Al Gillespie - Chief Marketing Officer)
  • Great Lakes City Honda - Customer Success Story (Cody Glickert - BDC Manager)
  • How Impel’s AI boosts efficiency and productivity
20 more videos currently locked

Additional Impel Information & Resources

Read Impel Reviews, Testimonials & Customer References from 76 real Impel customers.

Browse Impel Case Studies, Customer Success Stories, & Customer References from 13 businesses that use Impel.

Watch Impel Customer Videos to learn why 21 businesses chose Impel.