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“Hull provides transparency into valuable data that we can actually trust. After setting up our attribution process in Hull, it became increasingly easier to monitor data accuracy and progressively let the tool do the work.”
"Given our product price point, which was designed for SMB customers (not enterprise), we can only scale sales when engage in SQLS, and don’t do the time-consuming hand to hand combat with TOFU leads which are really just MCL - Marketing Captured Leads for us."
Dun & Bradstreet is a leading global provider of mission-critical data and insights to help our clients compete, grow and thrive. Delivered through the Dun & Bradstreet Data Cloud and our market-leading solutions, our data and insights help you accelerate revenue, manage risk, lower cost and transform your business. Global businesses of all sizes rely on our data, insight & analytics. Visit us at www.dnb.com for more information.
CaliberMind offers ABM and Analytics power without the big platform overhead. Their ABM Converter & Revenue Analytics solution, built on top of their leading Customer Data Platform, lets marketers repurpose their existing CRM and Marketing Automation systems to manage, measure, and report on both Demand Generation and ABM success in days not months for a fraction of the cost of big platforms.
ONEcount is the only customer data platform (CDP) that includes DMP capabilities into a single, highly-integrated platform. Designed for media companies, the software features a powerful targeting engine that can be used to target content and banners against both behavior and identity.
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