"We previously had to write our own scripts to sync this data across which required extensive engineering effort to build and maintain. Hull provides all of this with a few simple clicks. With all of our data now in one place, we are able to see every interaction we've had …

“Hull is the first place where we push all the data that we source on the companies so that we can use it for both prioritization and hyper-personalization of our messaging and talk tracks. And with the amount of data we’re sourcing, Hull is really, really important."