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22squared is a fully-integrated, 100% employee-owned advertising agency with fierce beliefs and a unifying culture. With nearly 350 employees across two offices, their clients describe them as "happily feisty" because they work tirelessly to make them successful. They use their collective creativity to make a positive impact on business, on culture and on the well-being of others. While advertising is their craft, their effect is much, much bigger. They’ve changed the way people view grocery shopping, how people buy cars, how people plan vacations, how people gather around sports, and the way people think about money...the list is long. Their culture is based on the fundamental belief that they are stronger as a whole and that together, they can give rise to change.
Advertising. Strategy. Design. Media. Beer. Baldwin& believe the world needs brands to make things better.They help mission driven companies grow and non-mission driven companies become mission driven companies so they can grow.
If a small-ish agency is to be truly adept at integrated marketing, that means they'd have to hire creatives that can work in all mediums. Radio writers, TV writers, print writers, art directors, logo designers, package designers, web designers, digital advertising creatives, print producers, naming experts, web producers, and on, and on. Pretty soon that small-ish agency is, well, a big agency.
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