Founded in 2016 by Stefanie Francis, Hootology marries sound research principles with modern technology to maximize the effectiveness of marketing and strategy initiatives. Hootology drives rich, nuanced insights into how consumers develop and maintain loyalty to the products and services they purchase, delivering qualitative insights at a quantitative scale.
“Simply the best all around.”
“The partnership with Hootology was crucial in uncovering the psychological connection points to inform a Super Bowl messaging campaign. ”
“Hootology helped inform our marketing strategy which led directly to increases in revenue.”
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