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“When working within beauty, everything about the product is linked to an emotion, from the product itself to packaging and especially advertising. The only real way to capture a deeply personal insight, which will help you evoke that emotion in consumers, is through qualitative research. Never underestimate the power of qualitative research.”
“Your name, GutCheck, it’s right on; not all research vendors have a name that really says what they actually do.”
iModerate is a progressive insights agency that helps brands move beyond the superficial to reveal hidden consumer truths. iModerate pair powerful cognitive psychology techniques with the latest research methods to help brands identify nuanced intelligence to revolutionize their thinking and give them an edge.
2Bridge is a San Francisco-based, communications consulting firm specializing in strategic positioning messages, PR, social media, communications training for growing businesses for companies that want to change the world. Clients trust them to deliver a comprehensive communications solution that achieves better, longer-term results.
Vungle is the leading in-app video advertising platform. Advertisers depend on Vungle's creative optimization technology, targeting, and HD video ad delivery to reach and acquire high-quality users worldwide. Top publishers rely on Vungle to generate revenue with engaging video ads. Vungle is trusted by 20,000+ mobile apps worldwide, including top developers, such as Supercell, SEGA, Miniclip and Outfit7. Vungle serves 2.5 billion video views per month on 250+ million unique devices, and is consistently ranked #1 for cross-platform user retention by industry mobile performance indexes.
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