GroundTruth is the leading location platform that leverages data and insights to drive business performance. Using its proprietary Blueprints technology, GroundTruth is able to learn about mobile users and reach them at the right place and right time, ultimately helping companies inform their marketing decisions, increase sales, and grow their businesses. Through its data foundation, GroundTruth sees 2 out of 3 smartphone users in the U.S. and more than 30 billion physical visits annually across 21 countries globally.
"As a wholesale business, we needed a way to drive and track in-store visits from our digital marketing initiatives to better help our retail partners. Lacrosse is still very much a brick-and-mortar business model so we knew that there were a lot of opportunities for our dealers to take advantage of location-based digital marketing. Before GroundTruth, we had no way of targeting and tracking consumers with mobile-first marketing and our retailers are now able to see the benefit through in-store visits."




Read GroundTruth Reviews, Testimonials & Customer References from 34 real GroundTruth customers.
Browse GroundTruth Case Studies, Customer Success Stories, & Customer References from 30 businesses that use GroundTruth.