Girvin Testimonials

"Team Girvin — Chris and I were at the press approval for the new Sonora Desert Ranch labels yesterday and wanted to share some good news: the finished product looks even BETTER than we imagined! I’ve sent a press proof to your offices, so expect to see that in the coming days. Everyone who has seen the labels today has gushed about the beauty and underlying brand story – a testament to the great work that went into this project. We’re truly excited to see the impact this will have in turning the brand around."

"Camay has history in both the US and the European markets, particularly in the UK. P&G set out to build renewed brand equity in emerging international sectors with new product development in shower washes. Part of our challenge was to find the right index for marketing a new formulation. Working with Leo Burnett Bierut and GIRVIN’s group we wrote a story that we tested in all our markets, based on scent. GIRVIN’S team, with Burnett, helped to make this concept a global reality. And much of what we accomplished needed to rely heavily on packaging and merchandising. All of the in-store strategy and design work came from GIRVIN’s group. Our success was undeniable."