"4A Centre for Contemporary Asian Art is an organisation that works from a small shopfront gallery in the Chinatown district of Sydney but programs exhibitions, events, residencies and happenings across Sydney, New South Wales, Australia and the wider Asian region. Our audiences speak numerous languages and we tell numerous stories. We also ask questions. We asked FutureBrand to respond to the idea that we want all of our audience members to leave with more questions. We like to provoke, we like to challenge and we needed a brand that could communicate this mode of working. FutureBrand refreshed our brand in a manner that nods to our past while actively projecting into our future. We are delighted to be working with an aesthetic that reflects not only our diverse reach but our ambitions."