My 2-year relationship with FulcrumTech has enhanced the impact and professionalism of my newsletter, website, and other branded materials, allowing me to successfully close deals with larger, highly prestigious, and more profitable clients.

In an attempt to expand our business model’s reach from college textbooks in the health sciences to the clinicians trained in said colleges, F.A. Davis turned to Mitch Lapides and FulcrumTech. Clinicians in most health professions need timely continuing-education credits to remain certified, and F.A. Davis has much relevant content published for the academic market. After conducting an impressively comprehensive and favorable feasibility study, Mitch and FulcrumTech devised a web solution for clinicians practicing in physical therapy. From the complexities of development to the vigilance of promotion, Mitch and FulcrumTech became the voice and function we could trust. Countless relationships with partners/vendors needed cultivation, evaluation, and in some cases termination, after a thorough selection process. Mitch’s orchestration of the process, which included his very effective communication and presentation skills, exceeded my expectations. And when we turned FulcrumTech loose on a market blitz, Mitch innovated multiple scenarios in determining exactly the best performing variables for each action taken. It was clear that Mitch had all facets of our experiment mastered, and it left us knowing we were in the right hands.

He delivered exactly what our members needed in order to maximize their email-marketing ROI.

Mitch Lapides is the rare combination of being an expert at what he does and making you feel as if you are the most important client he has. My monthly email newsletter needed help. Once Mitch got involved, he took it from a homegrown version to a truly professional and high-quality part of my overall marketing strategy. My newsletter now gets the right kind of response that has helped me grow my business! His staff is amazing, and they are always helpful, timely, and easy to work with. I am getting RESULTS from my Sales Culture newsletter because of the work of Mitch and FulcrumTech! They get my highest recommendation.

Working with FulcrumTech has been so easy. Their knowledge of email marketing comes through in every engagement we have with them. Recently, they coded several new email templates for a rebranding campaign of ours. FulcrumTech coded each ExactTarget template and gave us a number of great options to increase our flexibility in using the templates. Their customer service and responsiveness has consistently been outstanding. We are very pleased with our partnership with FulcrumTech.

If you want to learn how to supercharge your number-one marketing channel and increase profits and engagement, then listen to what this man has to say!

Your message and recommendations were exactly what I was hoping, blending your experienced insights with tailored feedback and recommendations on how we can improve real-world Citrix campaigns. I have received overwhelmingly positive (and unsolicited) feedback from the team on how valuable they found your session. You have given us much to consider. And inspired us to do better.

FulcrumTech’s 10-Point Email Audit and Improvement Services went through 10 years of data from disparate systems and provided us with logical, actionable conclusions. Mitch and his team are patient, methodical, and incredibly detail-oriented. I highly recommend them.

Wow, that was a great presentation last night! I really enjoyed it and definitely learned a lot. I look forward to applying some of your strategies into our email marketing campaigns.

One of the most knowledgeable speakers in email marketing today

Thank you so much to you and your team for all of your hard work and dedication in helping Reed Tech design and launch our redesigned website! Your talent, patience, and diligence have been an incredible asset to this project. Throughout this journey, and especially in crunch time, you all came through. Thank you for your part in bringing our vision to life!