“The Wella business growth depends on building great Customer relationships. To achieve some aggressive growth objectives, we needed to differentiate ourselves on customer engagement and deliver a wow experience. We deployed the FirstHive Cross Channel Marketing this year help us redefine our customer engagement. The FirstHive team’s approach and support in on-boarding us onto their platform was spectacular. FirstHive is already helping us deliver a step jump in our customer engagement and bring to us some powerful real-time dashboards & analytics. We are excited what we can achieve with FirstHive and look forward to a growing relationship.”