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Read 15 First Insight reviews and testimonials from customers, explore 10 case studies and customer success stories, and watch 1 customer videos to see why companies chose First Insight as their Customer Feedback Analytics

First Insight is the world’s leading customer-centric merchandising platform that empowers retailers and brands to incorporate the Voice of the Customer into the design, pricing, planning, and marketing of new products. Through the use of online consumer engagement, the First Insight solution gathers real-time consumer data and applies predictive analytic models to create actionable insights, which drive measurable value.

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Customer Rating Review Scorebased on 1698 reference ratings
4.8/5.0 (1698)

15Testimonials

  • “It has given us a greater understanding of demand and price sensitivities resulting in a more optimized assortment and pricing strategy It’s very useful as a tool to test new styles prior to introduction.”

    Stephanie ScheeleDirector of Marketing and Communications
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10 Case Studies

  • Crocs uses data to improve product innovation

    Ed WunschVice President of Marketing Analytics
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1 Customer Videos

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    Leah RobertChief Communications and Strategic Development Officer
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Additional First Insight Information & Resources

Read First Insight Reviews, Testimonials & Customer References from 15 real First Insight customers.

Browse First Insight Case Studies, Customer Success Stories, & Customer References from 10 businesses that use First Insight.

Watch First Insight Customer Videos to learn why 1 businesses chose First Insight.

FeaturedCustomers has 1,851,750+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.