Competera offers a unified pricing platform for enterprise retailers to recover lost profits and meet new shopping patterns with the help of optimal pricing for each product across all selling channels through a unique combination of pricing engines and deep learning tech. The company delivers the right mix of pricing approaches in one place including market-driven pricing, demand-based pricing, markdown optimization, and competitive data.
"When using machine learning in repricing, we set business goals and constraints. Machines do the rest of the job. In other words, we do not do repricing per se, but we set the rules of the game and control the results.Technology does boost the financial performance of your company. As technology takes up routine tasks, pricing managers need to boost their analytical skills and business thinking. We have to learn to see the big picture and make not tactical, but strategic decisions."
“Competera was the first tool we used, yet one thing was clear since the very beginning: It helps to compare many prices at once.”
“Time was an issue for us, as we didn’t know when exactly Amazon was about to launch in Sweden. Nonetheless, our key requirement from a data provider was to receive Amazon Sweden and its sellers’ prices within 24 hours after the marketplace launch. Competera did the job within 8 hours, and that was a great success.”
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