"Using Google Analytics for Firebase, we matched customer acquisition efforts with in-app conversions, thereby optimizing our overall CPA and driving measurable ROI."

"Firebase was paramount in our attempt to fine-tune the monetization strategy and the implementation of new features throughout our apps. A/B testing became the go to analysis tool when introducing any new changes and it completely took guessing out of the picture."

"Using Firebase has completely transformed Le Figaro's digital business by making it easy to rapidly innovate and personalize content for our readers. With Firebase we have seen continuous increases in retention, downloads and screen time in our apps!"

“The App Invites integration process was seamless. A bonus feature is the excellent tracking tie in with Google Analytics.”

"We are very impressed with how magical the personalization feature has been. It's so much more than an A/B test, as it continuously optimizes and serves the right variant to the right groups of people to maximize conversion goals. Without Firebase, we would have a harder time succeeding in an …

"The first prototype of Pear Deck was written in just a few hours while I waited for a delayed airplane. Incredible! I slapped that together and popped it onto my teaching blog, and teachers used it thousands of times."

"With Firebase Realtime Database, we felt we had built the best force-plate testing software on the market. Thanks to Cloud Firestore, in only two weeks, we built a system that's significantly better and includes features we never thought possible to ship on Day 1."

"I didn't have to spin up new servers, worry about additional capacity, or think about downtime. I just watched the number go up."

"When we were struggling to find the right monetization strategy for our app, Firebase not only showed us where the opportunity was, it gave us the tools we needed to optimize our ad strategy with confidence."

“Wow, loving the Firebase JS SDK. You can tell when developers really care.”

“Firebase is the easiest way to get real-time with persistence, with just a few lines of JavaScript code.”

"Firebase has empowered our entire team to be more creative, because now we have a way to confidently and safely test our big ideas. It makes testing so easy that anyone on the team can run their own experiments."

“It's certainly nice to have someone else dealing with the nightmares of real-time scaling and security so that I don't have to.”

"Firebase completely freed our engineers from managing campaign infrastructure, and helped our team to be more effective and our campaigns to perform better—which is a huge win for us."

“We were unable to find any effective solution for notifications until we found FCM. FCM is the best solution because of its rich features, stable performance, and easy deployment.”