“The App Invites integration process was seamless. A bonus feature is the excellent tracking tie in with Google Analytics.”

"Optimizing LTV has always been a core focus for us, but it's notoriously hard to do. Firebase gave us the tools we needed to systematically boost the lifetime value of our users, plus put safeguards in place in case anything went wrong. The insights we've gained from Firebase have been …

"With Firebase Realtime Database, we felt we had built the best force-plate testing software on the market. Thanks to Cloud Firestore, in only two weeks, we built a system that's significantly better and includes features we never thought possible to ship on Day 1."

"Firebase has been a complete game-changer for our business. It helped us adapt to a difficult situation with the data we needed to improve our revenue stream while keeping users happy."

“We launched the first Firebase product about an hour ago. It looks to be going swell, with the App Dashboard lighting up like christmas!”

“We were unable to find any effective solution for notifications until we found FCM. FCM is the best solution because of its rich features, stable performance, and easy deployment.”

"I didn't have to spin up new servers, worry about additional capacity, or think about downtime. I just watched the number go up."

“It's certainly nice to have someone else dealing with the nightmares of real-time scaling and security so that I don't have to.”

"We are very impressed with how magical the personalization feature has been. It's so much more than an A/B test, as it continuously optimizes and serves the right variant to the right groups of people to maximize conversion goals. Without Firebase, we would have a harder time succeeding in an …

“Quick and reliable login is crucial to our onboarding process. Firebase Auth allowed us to easily authenticate on multiple platforms, and its extensive feature set gives us room to grow.”

"Firebase Test Lab enables American Express to execute our entire extensive Android test suite for every pull request. Firebase takes care of scaling the test infrastructure, so our engineers can focus on the code, driving improvements to the app and corresponding changes to our test suite."

"Firebase has empowered our entire team to be more creative, because now we have a way to confidently and safely test our big ideas. It makes testing so easy that anyone on the team can run their own experiments."

"We saw twice the retention rate among users with customized onboarding flow than among regular users. And it took us just one day to implement the customized onboarding screens."

“I was able to implement Auth in just one afternoon. I remember that I spent weeks before creating my own solution that I had to update each time that the providers changed their API.”

"Using Google Analytics for Firebase, we matched customer acquisition efforts with in-app conversions, thereby optimizing our overall CPA and driving measurable ROI."