"Firebase has so much functionality...in one powerful toolset. It's easy code to integrate, and we're confident it's being continually updated across iOS and Android. That's a huge win."

"Firebase has been a complete game-changer for our business. It helped us adapt to a difficult situation with the data we needed to improve our revenue stream while keeping users happy."

"Where we used to spend 50% of our development time building the backend, we can focus now 95% of our time on the actual application."

“Firebase Cloud Messaging meets our requirements perfectly.”

"Using Firebase has completely transformed Le Figaro's digital business by making it easy to rapidly innovate and personalize content for our readers. With Firebase we have seen continuous increases in retention, downloads and screen time in our apps!"

"I didn't have to spin up new servers, worry about additional capacity, or think about downtime. I just watched the number go up."

"The API was so simple that we implemented all the communications and data synchronization in a bit more than a week."

"With Firebase Realtime Database, we felt we had built the best force-plate testing software on the market. Thanks to Cloud Firestore, in only two weeks, we built a system that's significantly better and includes features we never thought possible to ship on Day 1."

"Firebase completely freed our engineers from managing campaign infrastructure, and helped our team to be more effective and our campaigns to perform better—which is a huge win for us."

"Firebase Test Lab enables American Express to execute our entire extensive Android test suite for every pull request. Firebase takes care of scaling the test infrastructure, so our engineers can focus on the code, driving improvements to the app and corresponding changes to our test suite."

“The initial implementation was very easy - really a one-day job.”

"We are very impressed with how magical the personalization feature has been. It's so much more than an A/B test, as it continuously optimizes and serves the right variant to the right groups of people to maximize conversion goals. Without Firebase, we would have a harder time succeeding in an …

"Firebase has empowered our entire team to be more creative, because now we have a way to confidently and safely test our big ideas. It makes testing so easy that anyone on the team can run their own experiments."

“Firebase was a breeze to set up, and it's been one of the most reliable third party services we use since we started using them for in-app chat.”

"AutoML allowed us to improve the time it takes to create a listing through the app, which obviously has clear implications for us in terms of seller ROI."