“The initial implementation was very easy - really a one-day job.”

“We launched the first Firebase product about an hour ago. It looks to be going swell, with the App Dashboard lighting up like christmas!”

"Moving to Firebase was one of the best decisions we ever made. Firebase helps us safely, easily, and quickly run experiments and roll out new features to enhance our user experience. We're excited to continue growing with Firebase!"

"Using Google Analytics for Firebase, we matched customer acquisition efforts with in-app conversions, thereby optimizing our overall CPA and driving measurable ROI."

“Firebase is the easiest way to get real-time with persistence, with just a few lines of JavaScript code.”

"AutoML allowed us to improve the time it takes to create a listing through the app, which obviously has clear implications for us in terms of seller ROI."

"Firebase completely freed our engineers from managing campaign infrastructure, and helped our team to be more effective and our campaigns to perform better—which is a huge win for us."

“Firebase was a breeze to set up, and it's been one of the most reliable third party services we use since we started using them for in-app chat.”

“Quick and reliable login is crucial to our onboarding process. Firebase Auth allowed us to easily authenticate on multiple platforms, and its extensive feature set gives us room to grow.”

"Firebase Test Lab enables American Express to execute our entire extensive Android test suite for every pull request. Firebase takes care of scaling the test infrastructure, so our engineers can focus on the code, driving improvements to the app and corresponding changes to our test suite."

"Optimizing LTV has always been a core focus for us, but it's notoriously hard to do. Firebase gave us the tools we needed to systematically boost the lifetime value of our users, plus put safeguards in place in case anything went wrong. The insights we've gained from Firebase have been …

"Firebase has empowered our entire team to be more creative, because now we have a way to confidently and safely test our big ideas. It makes testing so easy that anyone on the team can run their own experiments."

"Firebase has been a complete game-changer for our business. It helped us adapt to a difficult situation with the data we needed to improve our revenue stream while keeping users happy."

"Where we used to spend 50% of our development time building the backend, we can focus now 95% of our time on the actual application."

"When we were struggling to find the right monetization strategy for our app, Firebase not only showed us where the opportunity was, it gave us the tools we needed to optimize our ad strategy with confidence."