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“The automated deduplication of sales put an end to the double attribution of the conversions from the acquisition to the performance. At equivalent campaign volumes, it enabled us to considerably optimize the budget. Furthermore, the improved quality and quantity of data enabled our partners to attain an enhanced qualification of the traffic sent towards 3Suisses.fr, giving rise, at equivalent budget, to an increase in qualified traffic.”
"Adding QR-codes to our offline media efforts had an obvious advantage from a tracking and ROI measurement point of view. It was also a simple way for us to make those supports more interactive and engaging for the exposed audience. The Eulerian Technologies suite has played an essential role in the set-up of this campaign. Besides allowing us to measure the ROI of each support thanks to reliable data collection, we were able to compare campaign performance with those from more conventional acquisition channels, in one simple interface. It was rich in campaign learnings for future offline investments."
Treasure Data is a best-of-breed enterprise customer data platform (CDP) that powers the entire business to reclaim customer-centricity in the age of the digital customer. We do this by connecting all data into one smart customer data platform, uniting teams and systems to power purposeful engagements that drive value and protect privacy for every customer, every time. Trusted by leading companies around the world, Treasure Data customers span the Fortune 500 and Global 2000 enterprises.
Simon AI empowers marketing teams with the data, tools, and support to deliver 1:1 personalization across every customer touchpoint. Simon AI combines a composable customer data platform with agentic AI to help marketers start with a goal-like reducing churn or driving repeat purchases-and let intelligent agents handle the rest. By uncovering hidden signals, activating 100x more customer and contextual data, and automating execution across engagement channels, Simon AI enables even small teams to perform like much larger ones. Leading brands like ASOS, SeatGeek, and others trust Simon to turn complex data into faster launches, personalization at massive scale, and revenue-generating performance.
Evalueserve is a global professional services provider offering research, analytics, and data management services. They were powered by mind+machine – a unique combination of human expertise and best-in-class technologies that use smart algorithms to simplify key tasks. This approach enables them to design and manage processes that can generate and harness insights on a large scale, significantly cutting costs and timescales and helping businesses that partner with them to overtake the competition.
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