“At Retail Partner ApS, our expectations with this collaboration are, that effectmanager will help drive further growth now and in the future by becoming an integrated part of our business foundation, as we see effectmanager being the basis for evaluation and decisions.”
"With effectmanager, we get a complete overview of our promotions across the chains and periods, but we also have gotten insight into the product prices across the chains. Data from effectmanager is the base for the dialogue we have internally between different Business Units."
Cresicor is a trade promotion management (TPM) software built by and for the consumer-packaged-goods industry (CPG). From campaign creation to deductions management and promotion measurement, they help brands manage every element of trade spend. They are designed to fit the quintessential business model of small to midsize CPG companies. With their easy-to-use platform and industry-leading experience, they pride theirselves on their ability to bring businesses to the next level.
Exceedra, a division of AFS Technologies, is the leading Global provider of integrated business planning and revenue management systems for CPG. This includes Trade Promotion Management (TPM), Trade Promotion Optimization (TPO), Customer Business Planning (CBP), Joint Business Planning (JBP), Demand Planning, and Sales & Operations Planning (S&OP).
UpClear is a leading global Enterprise Software provider to the Consumer Packaged Goods (CPG) industry. UpClear’s BluePlanner software is a best-in-class platform for Revenue Management, covering Customer Business Planning, Trade Promotion Management (TPM), Analytics, and Optimization (TPO). UpClear serves clients in over 20 countries across America, Europe, Asia, and Africa from their offices in New York, London, and Hong Kong, and branches in France and Australia. Clients and brands they work with include Danone, Equal, Evian, Ferrero, Jelly Belly, Hovis, King Arthur Flour, King’s Hawaiian, LALA U.S., Lundberg Family Farms, Reckitt Benckiser, Splenda, Treasury Wine Estates, Twinings, Warburtons, and Zest.