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    Adam Shapiro Public Relations’s mission is to deliver quality, insightful and successful public relations services to the people, companies and nonprofits who are improving America. They “uncover the story” for clients, content providers and influencers to advance ideas, products and policy.

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    Form & Function Marketing is Northwestern University's only student-run marketing agency, providing all of the services and resources of a modern marketing agency to student organizations and businesses at Northwestern University and in the Evanston and Chicago areas.

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    The Weinbach Group utilizes a unique approach to meeting their client's objectives; they call it "integrated marketing."​ The firm began as a public relations firm, but over time, they realized that publicity – in isolation from other forms of marketing communications – limited the client in achieving its overall goals. Therefore, they began to incorporate other forms of marketing (advertising, direct mail, collateral materials, etc.) depending upon the client’s needs. They found that utilizing a tailored mix of marketing elements benefited their clients by allowing them to more rapidly meet their goals. In addition, their integrated approach intensifies the effectiveness of each separate element.

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