“The Year in Review campaign was the single best execution of an end-to-end campaign we have done since I have been at Marriott. This could not have been accomplished without Data Axle; their in-depth insights, meticulous planning, innovative communication strategy, and exceptional creative storyboarding were at the helm of Marriott Rewards’ success in Q4 as a whole and specifically, the month of December. The collaboration that led to the innovative Year in Review program has us looking forward to the future.”
“The CMS integration within Data Axle’s proprietary tool Inboxable allows us to create email newsletters populated with events that are selected based on criteria each user can define — like venue, date range or geographic location. In addition, as we set up the templates, the applicable brand style is already applied.”