Curata is the leading provider of software that empowers marketers to scale a data-driven, content marketing supply chain to grow leads and revenue. Curata CMP (content marketing platform) and Curata CCS (content curation software) enable marketers, for the first time, to harness the power of content creation, curation and analytics to yield a predictable and more successful stream of content. Key components of Curata CMP include strategy, production (e.g., calendaring, workflow) and analytics, along with the option of adding the industry’s leading business grade content curation software, Curata CCS. Hundreds of companies already depend upon Curata to fuel their content marketing engine. Curata was founded in 2007 and is headquartered in Boston, Mass.
“At the time of our initial launch of Green Data Center News, we had only been around for a year. I never could have gotten the amount of media and customer attention without Curata. I didn’t have to do any outbound press or major marketing to try to get name recognition.”
“We hoped that Curata would impact readers, but it was surprising how much Curata boosted revenue."
"The act of curating starts with research. Therefore, the single biggest benefit of curation is discovery."
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