“Our cooperation with Connected Kerb allows ENSO to demonstrate its vision of making tyres more efficient, more durable and more sustainable. Today over 2 billion tyres are wasted each year, with most of them burnt for energy, creating enormous CO2 emissions, or ending up in landfill. Remaking end-of-life tyres into EV charging infrastructure helps ENSO avoid this growing waste issue, keeping in line with our circular approach to tyres.”
"Our collective goal is to better our understanding about how we, as an industry, and a nation, can best mobilise the next generation of EV drivers. By getting into the head of the consumer with a substantive piece of research from Ipsos, and identifying key friction points, we can truly see what changes need to be made to help them to make the switch.”












