"Confluent Cloud is the core infrastructure that is enabling us to realize our vision of having a single, always-up-to-date view of customer data and our vision of real-time self-optimizing journeys, which will maximize uplift by identifying the optimal campaign for each customer."

“Confluent enables us to achieve our goal of being cloud-agnostic; we know as long as Confluent is there we’ll be able to follow our strategy.”

"Our vision for our data strategy is to use data effectively and efficiently across the organization to deliver value for our business and for our customers. We’re using Confluent to leverage data to create business value and help SumUp become a more data-driven company."

“When it comes to batch processing versus stream processing, both of them work. But one is a much more efficient way of doing it. A lot of the cost savings over the last twelve months has come from moving into a more efficient way of developing applications with stream processing.”

“We looked at building our own architecture, but we’d much rather consume services than build our own complex Kafka infrastructure. And you [Confluent] invented Kafka, so obviously we just went with that.”

“Banks can’t expect to go on operating on outdated technology. Traditional banks can’t expect to move into the future without using data in real time. Confluent helps us set our data in motion.”

“What’s needed is a highly scalable and agile data platform with loosely coupled architecture that will enable you to build applications on top of it with the resilience and reliability that banks need and regulators require"

“First, the cost and risk of making changes to large monolithic applications is prohibitive. Second, you end up with your data locked up in a particular technology and vendor, which can be very challenging to evolve.”

“When we came to the point where we had to stand up an enterprise-grade streaming data platform, we looked at multiple options and Confluent was a clear winner here.”

"Continuous improvement is part of our culture at KeyBank, and the adoption of Confluent is a good example of our commitment to staying a technology leader within the banking industry."

"From a technology perspective at KeyBank, we want to continue to invest in new platforms that deliver new capabilities and improve our ability to deliver faster. When we saw the demand for harnessing data in motion growing, working with Confluent and investing in our center of excellence enabled us to …

"With Confluent Platform we’re making data available via event streams, which means integration between systems is now a much lighter lift. A project that would take three months if we were working on the integration from both sides, will take significantly less time and effort because we only need to …

“Based on previous interactions, location, and past orders, the system can promote specific products and provide bespoke offers to customers."

"Fans care about what seats are still available, how much do they cost, and what packages they can get with the tickets. And the venue wants to know who’s buying the tickets, are we having problems converting people, do we need to change the offering, or do we need to …

“Confluent’s technology continues to provide the opportunity to develop competitively differentiated products for the future and is the technology we’ll take our next steps with.”