Often, companies don’t implement remarketing technology because it’s viewed as complicated and costly. In the case of cloud.IQ’s tool this could not be further from the truth, they are simple to install, requiring addition of one javascript tag, and is costed on a fixed price basis. This is more attractive than the common cost per sale model, whereby the more sales that are recovered the higher the cost.

Thanks to cloud.IQ’s conversion technology and PayPal partnership, we’re now seeing more customers come back to buy from us, and often spend more than their original basket value. The ability to use these emails to target our customers personally with dynamic content has given us the edge over competitors they may be looking to buy from. Set up was quick and easy and our conversion specialist at cloud.IQ works closely with us to make sure the campaign continues to drive results. A fixed fee model is extremely cost effective for us – it means our bottom line isn’t impacted in the months when our sales peak, unlike a CPA model, which is refreshing. cloud.IQ are a valued addition to our site.

ExitCapture is our Top Performer by miles, its taken newsletter off the top spot. Conversion levels are excellent so it’s a winner with regards to user experience as well. Implementing cloud.IQ’s range of recovery tools was a breeze, as aside from adding one javascript tag, they did all the work for us. The pricing is also far more favourable than similar solutions out there, as it is based on a fixed price model rather than a cost per sale model. It’s this low pricing which has enabled us to achieve such high ROI.

Cloud.IQ’s cart recovery technology exceeded our revenue expectations from the start, immediately improving our bottom line. The client support team at cloud.IQ are extremely responsive, making sure the campaign is fully optimised to achieve the best results. It was great to work with a conversion specialist to monitor our cart recovery emails and make sure enhancements were implemented. The team are always responsive with any issues fixed quickly and efficiently. I would recommend cloud.IQ to e-commerce managers looking to improve their lost sales conversion rate in a cost effective way.

We chose cloud.IQ’s cartRecovery solution as we saw it as a low-risk option. There were no upfront fees and so it seemed like a win/win situation. The change has been instant, in the first month of the campaign alone we converted 17% of abandoned carts creating a significant amount of incremental revenue. We saw a conversion rate of 11% in subsequent months and expect this number to increase as we retarget more customers in the lead up to Christmas. We usually see our click conversion decrease in the months leading up to Christmas, however with the retargeting through cartRecovery, we have actually seen an uplift in sales conversions from abandoned carts.

CartRecovery is an absolute no brainer in terms of return on investment: now 10-25% of our total revenue comes from the sales made from abandoned carts. It’s one of the simplest things we’ve done to increase sales.