“We’re setting up ads that track existing donors versus new donors and targeting them differently. It’s easy to duplicate campaigns in Classy, so it makes it easy to create separate pages that match each of those ads. We put different Classy source codes on donation pages to test the ads themselves so we can get greater insight into what our audience responds to.”
"Classy’s embedded donation forms allowed us to keep users on our page so they wouldn’t have to switch to another domain, reducing the friction points."
"Classy is used by our supporters like Larry to post authentic updates and interact with his friends. They love seeing Larry reach his goals and still want to set up lunch to connect and give again. Our supporters use Classy like a text message to each other!"
"We found that focusing on and leveraging Classy platform tools and fundraising strategies helped boost our Giving Tuesday results on one of, if not the most competitive fundraising day of the year! We gained so much traction and raised so much more by really making best use of Classy's services.”
“Financial resilience relied on many small online gifts. Goal one was to reduce all the friction in the donation process, and that’s why we went to Classy.”
“Using digital wallets on our Classy donation page allows us to meet our donors in a space that they feel comfortable. It has really made their experience better.”
“Classy made it so easy to create customized campaigns so we could test which language and call to action were the most effective.”
“I can create a donation page in under 30 minutes on Classy and that speed helps us respond quickly when crisis hits.”
“Donor experience, retention, and engagement are the biggest reasons we moved to Classy."
"Our ethos is that even though we’re working a specific area, we’re a global team and always looking for the most efficient way to deliver healthcare. Using Classy—a very clean, easy product with great customer service, [that] allows us to track donor data—makes our lives so much easier. It lets us do things a lot faster, so we can put our time and energy directly to our patients, which is what matters most.”
"The solutions to our projects aren’t one size fits all. They require a multidimensional, holistic approach. The end game is for these communities to become sustainable and the key access point into that is really through our Global Advocate Fellowship.”
"$20,000 is a high number to fundraise. To see people start passing that goal and ask in a comment if they can raise $50,000 instead, that goes to show how great the training and our software platform are for our organization.”
"This was one of the first things I did after starting at Emilio Nares. Our payment processor really limited our fundraising outreach. We needed to make it easier for someone to donate and give people a way to register for our special events online.”
"We take a lot of pride in our [monthly donors, the ] support squad, and have Worked hard to develop a program that involves regular communication that Is relevant to our donors. The support squad is so critical to the success of Team rubicon, that we are committed to adding 1,100 new members during the 2014 eleven 11 campaign.”
"We worked with a car dealership [to raise funds] for a van. The donor gave $10,000 and we had great traction that we had not had. [Many] new donors were introduced to us by way of the dealership and by way of the Classy platform. We were able to pay $45,000 for a brand new van.”