"I first approached Cerub because I needed to generate media coverage for BizBritain in the Thames valley area, and I had heard some good reviews. Since we hired them, they have helped us to achieve consistent, good quality features in local newspapers, radio and magazines. I’ve been really impressed with …

"Having read extensively about how anyone can do their own PR, and knowing that my book title – “Do You Choose Your Dog MORE Carefully Than Your Husband?” – was distinctive enough, I thought I could manage my own PR. Some people can, others can’t. As my launch day neared …