“Certona’s team really helped us understand which strategies work to improve performance. They give us the knowledge, the tools, and the guidance to continue optimizing the experiences for our customers. This is the partner we needed and we look forward to our future projects to add more personalization to all …

“Lamps Plus has benefitted from Certona’s expertise with personalization technology and by expanding this program to better support paid traffic sources, we have significantly improved the customer experience. Our personalization program ensures that customers see an expanded selection of lighting and home furnishing products that match their preferences and needs, …