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"Personalization is important to us at Eyeconic because we have over 2100 products and over 50 brands so its very important we showcase what's most relevant to that customer. We chose Certona as our personalization partner because they are the leader in personalization. We are seeing higher conversions from customers that are being recommended products based on their viewing behavior or based on a like behavior."
“Personalisation helps to maximise our purchaser satisfaction which is key in an economy where advocacy play a significant role.”
Criteo is a global performance marketing technology company that enables e-commerce companies to leverage large volumes of data to efficiently and effectively engage and convert their customers. With their predictive software algorithms, coupled with deep insights into consumer intent and purchasing habits, Criteo are able to price and deliver highly relevant and personalized advertisements in real-time. Every day Criteo are presented with billions of opportunities to connect users with relevant messaging. Partnering with Criteo clients to optimize their advertising placement decisions based on data and activity on their websites, Criteo helps improve online shopping by allowing them to reach more customers and to increase their volume of online sales. To this day, Criteo operate globally in 130 countries with more than 1600 employyes and have 27 offices worldwide. Furthermore, Criteo partner with over 8,500 clients and are in direct relationship with over 11,000 publishers.
Sailthru, the leader in driving customer lifetime value through personalization, is at the forefront of a major shift in how companies engage with their individual customers and optimize their revenue opportunities. Through the automated analysis of large data sets, Sailthru Smart Data™ generates and delivers personalized, omnichannel digital brand experiences. Sailthru-powered 1:1 relationships with consumers drive higher revenue and conversion for more than four hundred enterprises including Mashable, Rent the Runway, Alex and Ani, Thrillist/JackThreads, Everlane, Huffington Post and Business Insider. Founded in 2008 by Neil Capel, Ian White and Chris Chapman and headquartered in New York City, Sailthru is recognized for its industry-leading practices promoting consumer privacy and security by the Online Trade Association (OTA) and is on their 2013 Honor Roll. Sailthru has been named #30 on the annual Inc. 500|5000 list of the fastest-growing private companies including #2 in NY and #6 in the advertising and marketing category.
Kibo provides cloud commerce solutions inspired by your needs and designed to empower your teams. their software and services include eCommerce, Order Management, Certona Personalization, and Mobile Point of Service for retailers and brands. Whether you're an eCommerce veteran or just getting started, B2C or B2B, their solutions are designed to power the shopping experience - from first click to doorstep - and to scale with you as your business grows.
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