“Captify have been a great partner for the Heineken business and our Birra Moretti campaign specifically. Their ability to unlock new audiences through intent data is extremely valuable for our planning and activation with Captify and across other channels. The effectiveness of the campaigns through a cookieless approach is also important for our business as we are adapting to the cookieless future. We are looking forward to seeing the outcomes of campaigns across other brands in our portfolio and expanding our partnership further.”