“Reaching children from birth to five years and their families as well as six to nine year-olds, the challenges were to build the brand so that it clearly linked reading with literacy, gain greater state-wide community awareness of the importance of reading and literacy and engage multiple and diverse stakeholders …

"Brand One has been integral in the formulation and transition of the new Growth Partners’ brand. The Strategic Workshop that helped to kick-start the process was one of the best things we’ve done for this company. It helped to clarify and articulate our business’s direction so that we could push …