Bookafy is started as a side project to help their own team schedule their appointments fast forward they shared with a few friends that started using it, they continued to build out the product and "suddenly"​ they are supporting thousands of businesses around the world. It's been a blast 2018 was their biggest year ever and they now have over 11,000 businesses using their software to automate their appointment scheduling. The short version Bookafy is beautiful, nimble and robust, and plays nice with a huge stack of the worlds best software (integrations galore). They support individuals and big orgs, SMBs and sales teams.