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Advantage is a sponsorship and brand experience agency with offices in greater New York City and Los Angeles. An award-winning agency within Interpublic Group (IPG), Advantage has four unique areas of expertise which all Make Brands Happen in their own unique ways. They leverage insights to craft partnership strategies and activation plans around consumer passions, backed by world-class sponsorship negotiators and a proprietary measurement toolkit.
Grow Marketing is an experiential marketing agency. They craft award winning brand experiences that forge emotional connections, fuel loyalty and build communities of brand advocates. They build campaigns that drive consumer action and advocacy, and get consumers, thought leaders and press talking. They believe in originality, authenticity and tireless devotion to the details, from strategy and creative all the way through execution.
Infrared is a global experience marketing agency, bringing brands to life through events, sponsorship and hospitality. Their mantra: “People may forget what you tell them but they will always remember how you make them feel.” They believe that people’s lives are made richer by accumulating experiences, not things. Lasting engagement begins with real people, in real time. Human connections underpin everything they do.
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