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Natively was born from the need for businesses to adapt to the changing demands of the consumer landscape they see today. It might seem obvious, but the nuances and layers of business and startup marketing go far beyond technology and simple self-promotion. As a digital native, founder Lydia Nicoll understands that on one hand, today’s consumers, especially of younger generations, are smarter and savvier than ever. Gimmicks and tricks and clickbait are a faster way to lose potential customers than to actually gain them making it more imperative than ever for companies to level with their audiences. Digital natives, or those who were raised in the computer and internet era, are quickly growing in purchasing power, making them a demographic that can’t be ignored.
R&J Strategic Communications is a full service integrated marketing and public relations agency that helps businesses discover, define and articulate their value to a target audience. They provide services to both consumer and business-to-business focused firms in the New Jersey metro area and beyond.
RMB Vivid are a creative studio with a proven track record of building successful design experiences. Whether it is an exhibit environment, a strategic product launch or an identity awareness campaign, they believe design is a good idea—built to inspire action, enrich lives and cultivate loyalty.
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