"To design banner sets of several sizes, multiplied by several messages, would previously have taken a couple of days' work. The same quantity of banners can now be produced in a matter of a few hours."
"Topical messaging tends to improve conversion rates and now that we’re able to do this more often, we’re seeing increases in post-click conversions of around 23%."
Flite is the leader in multi-screen advertising, delivering ad innovation at scale to the world's top publishers and brands. Marketers use the self-service Flite Platform to reduce the complexity and cost of delivering differentiated ad products that engage their audiences. The Flite Platform serves, updates, and measures advertising in real-time and integrates web applications directly into online ad units fueling digital advertising innovation at scale. Flite enables marketers to be agile, and respond immediately to real-time performance metrics and daily events by updating their paid media creatives with relevant content and functionality. Based in San Francisco with offices in New York City and Chicago, Flite is backed by Sequoia Capital, General Catalyst Venture Partners, Hummer Winblad Venture Partners, NCD Investors, Harrison Metal, Condé Nast, and Iris Capital.
Sizmek fuels digital advertising campaigns for advertisers and agencies around the world with the most cutting-edge technology to engage audiences across any screen. Sizmek has proudly pioneered industry firsts in digital, including rich media, video and online targeted advertising across channels. Sizmek’s open ad management stack delivers the most creative and impactful multiscreen digital campaigns, across mobile, display, rich media, video and social, all powered by an unrivaled data engine.
Marin Software Incorporated (NYSE: MRIN) provides a leading cross-channel, cross-device performance advertising cloud for advertisers and agencies to measure, manage, and optimize more than $7.8 billion in annualized ad spend across the web and mobile devices. Offering an integrated SaaS ad management platform for search, social, and display advertising, Marin helps digital marketers improve financial performance, save time, and make better decisions. Advertisers use Marin to create, target, and convert precise audiences based on recent buying signals from users search, social, and display interactions. Headquartered in San Francisco with offices in eight countries, Marin's technology powers marketing campaigns around the globe.