"In our regular meetings, you usually have to call on people, and they don't always know what to contribute. This gave everyone a lot more time to think about what they wanted to say, and the quality of the ideas they submitted really reflected that."
"We realized the tools we’ve been using weren’t effective anymore. We needed something better at intersecting the feedback dynamic that we were starting to embark on with the whole surveying aspect of it. The Innovation team is always testing new things, but we hadn't seen anything like Balloon."