"Backstop is very easy to organize. I have a wealth of data about our investors and prospects in one place. The tags allow me to have focused emails and campaigns. It makes us all more efficient at engaging our investors and prospects."
“I have used several other systems in my days and this one is by far the best, most tailored to the asset management industry and with the most user-friendly features."
“It fills a huge void we had in tracking managers, contacts and performance. User friendly, responsive support."
“Backstop is very user-friendly, intuitive, and has broad functionality. It is not just a great platform for contact information and a repository for all client engagement, but also useful in marketing campaign management and identifying suitable targets. In addition, the support provided is professional, informed, and readily available to assist with functionality of the platform.”
“Backstop is very customizable…the client/marketing team has been able to build out our instance and do a lot with it. The support team is very responsive. The report builder has been extremely useful for our client team, and the ETK function even more so.”
“With multiple PMs, we saw the benefit of having a centralized solution for investor management from the start. The system was very easy for everyone to get. There was no intensive training time, and we really appreciate all the help we got from the Backstop team as we were starting out. They were able to show us how intuitive data entry is in Backstop, and now we log everything! Not only does this help us leave a historical audit trail to ensure we stay compliant, but it’s also just good business sense to have everything in one place for everyone on my team to access at any time.”
“Backstop is an excellent platform for any institution within the financial services industry with a vast array of products and functionality and an excellent support team. I would highly recommend this product to any friend or colleague.”
“Not only are we happy with the cost savings provided by Backstop, we’ve experienced at least a 10% improvement in report generation time. By moving performance reporting to Backstop, we’ve improved our data accuracy, and it’s even helped us better communicate across the team. We’ve been really impressed by Backstop’s ability to listen to its users so that the product keeps evolving to meet our needs.”
“Great relational database for information tracking, contact management, client management, distribution, and accounting.”
“We run private commingled funds across various opportunities that include everything from real estate to hedge funds. We also do more niche-type asset classes. For example, we own private golf clubs and manufactured housing communities, and make those opportunities available to our qualified clients. We like to think we’re able to ‘dig into the weeds’ in direct investing in a way that some of our competitors might not be able to.”
“Great system and very easy to access. Very powerful tool for Investor Relations and Marketing purposes."
"We’re using Backstop to track where we are in the lifecycle of an investor – from prospect to close to stewardship.”
"Most funds are not managed by a nonprofit organization. We have to be entirely transparent in the way our Fund spends its resources.”
"Backstop will help us achieve our goals as an investment firm, both through their technology solutions and as a trusted partner.”
“Backstop allows us to maintain the organization’s memory. Turnover is an unavoidable truth in any institution. As people go, they take with them crucial knowledge. Backstop is how we can mitigate this the system helps to keep track of all the conversations we have and all the people we have them with.”