AppNexus is a technology company whose cloud-based software platform powers and optimizes the programmatic sale and purchase of digital advertising. Because plaform is open, AppNexus are able to build and differentiate technology on top of AppNexus, making the infrastructure through which a substantial portion of the world’s internet advertising flows.
“Our CPM in programmatic [is] roughly 40 to 60 percent higher than what we have [for] direct sales. So we really need is a solution that can help us improve our revenue on direct sales and on programmatic.”
Read AppNexus Reviews, Testimonials & Customer References from 25 real AppNexus customers.
Browse AppNexus Case Studies, Customer Success Stories, & Customer References from 26 businesses that use AppNexus.
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