


Lineup Systems develops sales solutions for media businesses. cloud-based solution, Adpoint, optimizes business performance and helps multi-channel media companies grow revenue. As the world's #1 media sales solution, more than 4,800 media brands and entities rely on Adpoint to manage their media sales process. Representative customers include Gannett, Bonnier, Metro International, Pittsburg Post-Gazette, Toronto Star, News UK, Time Inc., News Corp Australia, JP Politikens Hus, Groupe Rossel, De Persgroep and more.
While White Cup and Hookshot are new names in the industry, the platform is comprised of a combination of software from three sister companies: Compass Sales Solutions, MITS, and Tour de Force. In 2020, the three came together and rebranded under one company, White Cup, and one product suite, Hookshot. White Cup offers two integrated Hookshot products: Business Intelligence (BI) and Customer Relationship Management (CRM). Hookshot integrates with key business systems, like your ERP, to enable you to gather, analyze, and act on meaningful data tailored to your business goals and industry best practices.
itracMarketer has been developing innovative online marketing solutions for a diverse range of businesses. The company’s advanced itracMarketer cloud platform offers turnkey self-service solutions in email marketing with CASL compliance, marketing automation, sales CRM, event management, social media integration, web analytics, lead management and more. With new tools and ideas continually in development based on emerging trends, the company’s creative and strategic goal is to develop easy to use and effective solutions that drive customer results.
