"We’ve been very impressed with the new productivity features, which have cut down on unnecessary, repetitive data entries so we can concentrate on more important work. And the fact that it’s web based means we can make and change bookings at any time of the day from any location."

"Travel intelligence tools can give DMOs insight into intention itself – not actual bookings, but knowing that a certain number of people are planning to visit a particular location. This will help DMOs become more proactive, rather than reactive, in understanding traveller needs."