“The geolocalized campaign allowed us to measure the impact of each campaign, to understand which customers saw our message, which sales channel they went to and which products they bought. All of this generated a 21.5% increase in sales at the franchisor's stores.”
"We saw an enormous opportunity to connect with our consumers during the World Cup. We wanted to deliver specific messages to specific audiences at very precise moments. Adglow and Facebook developed a customised World Cup solution which provided us with the perfect tool to deliver the right creative to the right audience at the right time. The results were very positive."
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