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“Pen Air was financially successful when I got here and was known in the community, but we weren’t very consistent in our brand, or what our volunteerism looked like. When I talked to staff about who we were, I’d get 350 different answers. There was no clear message for who we were, or where we were going. And when the people in your communities aren’t even aware they can join your credit union, you’ve got a problem.”
“I talked with Stu about recent ideas I had learned of doing a complete organization-wide ‘transformational rebrand.’ When we looked at our advertising and messaging, we realized there was no personality and no true identity. We were trying to be all things to all people.”
Blue Corona is an award-winning, analytical, inbound marketing and SEO company. They help businesses identify and eliminate ineffective advertising strategies and generate more leads and sales from the web. Blue Corona's clients range from local home service businesses to international manufacturers. If you own a business, have ambitious growth goals, and are looking for an awesome partner to help you measurably improve your marketing performance and get more leads and sales from the web, you’ve come to the right place.
Evolve Digital Labs is a digital marketing agency that focuses on delivering results for their clients’ online marketing plans. They assist brands around the world to discover their audience, enhance their marketing platforms and minimize waste. They take pride in the fact that they’ve figured out the secret sauce to getting the job done better, because they truly understand their customer’s desired outcomes.
Paul Werth Associates make it their business to fully understand the unique and ongoing communication and marketing challenges facing today’s consumer brands, health care companies, education-based organizations, not-for-profits and government entities – their core areas of business where they have demonstrated expertise since 1963.
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