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“It was not an easy decision to make, given the longevity and reputation of our 70-year-old-name, but deep research revealed that it was the right choice. Especially since the credit union had increasingly become a regional player, and our geographically-limited North Shore name no longer fit us.”
“Rebranding wasn’t an easy process to complete. Three years in the making, it was a massive project, touching all aspects of our business, culture and operations. It demanded a highly orchestrated approach to ensure every single employee fully understood the scope of the change—from both a tactical and cultural standpoint, …
Captains of Industry is a creative marketing consultancy that works with challenger brands to solve tough communications challenges in unconventional ways. Simply put, their marketing approach pulls the right customers …
LPP is a healthcare and technology PR firm with offices in Boston, MA. They service the healthcare and technology sectors by developing communications strategies that map to your business goals.
Your Brand is an integrated marketing communications agency. They deliver your brand’s message directly to where your consumers engage, regardless of medium. While they are based in Toronto, Canada, their …
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