“Hotels are increasingly expected to go beyond providing a place to stay or dine, and to become true providers of experiences. We’ve always had some programming for guests and locals, but as we aspired to do more, the breadth of systems and staff resources required made delivering these experiences a challenge. Way was the one-of-a-kind solution we had been seeking for years. It’s an incredibly easy to use tool to manage, market, and book our experiences all in one centralized, on-brand platform. Way has further helped to streamline operations and payments, while providing robust analytics as we continue to drive revenue and brand loyalty through experiences now in a turnkey fashion.”