“We are impressed with the results we’ve realized from using Visual IQ’s solution. It gave our team the correct signal to pursue, while exposing those programs that were underperforming and the places where we could invest much more. During our initial months, we had a sense that it was working, but it wasn’t until we did an analysis on the lift that we realized just how big an impact it had.”
“By using Visual IQ’s advanced attribution solution, we were able to eliminate any discrepancies seen with last ad valuation models. Having a clear, accurate picture of the best performing placements enabled us to reinvest our client’s advertising dollars accordingly for a significant return on investment.”