“We are impressed with the results we’ve realized from using Visual IQ’s solution. It gave our team the correct signal to pursue, while exposing those programs that were underperforming and the places where we could invest much more. During our initial months, we had a sense that it was working, but it wasn’t until we did an analysis on the lift that we realized just how big an impact it had.”
"At Windstream, we needed a technology that could provide us with greater visibility into our advertising effectiveness across all channels and devices, so we could grow our dot-com sales while driving down cost per sale. The actionable insights provided by Visual IQ not only enabled us to better allocate our media budget for a measureable impact on sales, but also gave us the confidence to allocate funds to new branding and marketing initiatives.”