Vistar Media offers a complete end-to-end programmatic ecosystem to help businesses get the most out of digital out-of-home media. This includes a demand-side platform (DSP), supply-side platform (SSP), and digital signage software (their ad server and content management system, Cortex) — all integrated together to enable data-driven, automated, measurable DOOH transactions. Since 2012, they’ve been building something special– an awesome place to work (one of the 2018 Inc.’s Best Workplaces) that delivers competitive results (one of AdExchanger’s 2021 Programmatic Power Players).
"Vistar has played a leading role in MaxTV’s programmatic offering. Their team has provided us the ability to access budgets from large agencies that are not available on other programmatic platforms and would be difficult to attain through direct buys. PMP DealIDs give us the opportunity to provide more than just a location, but a defined audience using our first party data.”
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