Vendavo

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Read 72 Vendavo reviews and testimonials from customers, explore 37 case studies and customer success stories, and watch 23 customer videos to see why companies chose Vendavo as their Configure Price Quote (CPQ)

Vendavo powers the shift to digital business for the world’s most demanding B2B companies, unlocking value, growing margin and accelerating revenue. With the Vendavo Commercial Excellence platform, companies develop dynamic customer insights and optimal pricing strategies that maximize margin, boost sales effectiveness and improve customer experience. With an annual margin improvement totaling more than $2.5 billion across companies in chemicals, distribution, high-tech and manufacturing, Vendavo delivers cutting-edge analytics and deep industry expertise that help companies stay one step ahead.

Fun Fact: In 2020, during Vendavo's "Value Assessments" with its customers, customers validated over $667 million in annual benefits — an average of $21.5 million/customer.

Vendavo is Headquartered in Denver, CO and has offices around the globe.

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Customer Rating Review Scorebased on 2832 reference ratings
4.8/5.0 (2832)
  • Market Leader 2025 2025
    Fall 2025Market LeaderCPQ Software
  • Market Leader 2025 2025
    Winter 2025Market LeaderPricing Optimization Software

Featured Testimonials

  • "Huge improvements in our margin delivery, and when you think of a 60 billion dollar company and you're talking about 100-plus basis points of margin, that's a lot of money to take to the bank."

  • "Vendavo really took the time to learn the business and transformed the pricing function as a whole and really enabled us [to] hit the ground running. Day one, we we’re able to accelerate our business case and pay back the investment six months earlier than expected through this change management."

  • "There were some opportunities in efficiency of how we were pricing, but we needed more sophisticated tools for determining price. The partnership between SAP and Vendavo provided the level of integration we were looking for."

Featured Case Studies

  • Leading Confectionary Manufacturer Sweetens Trade Promotion Management with Vendavo

  • High Tech manufacturer transformed from a tribal-knowledge, anecdotal-based company to a data-driven, fact-based pricing organization

  • Grundfos Accelerates Their Journey Toward Commercial Excellence

Featured Customer Videos

Additional Vendavo Information & Resources

Read Vendavo Reviews, Testimonials & Customer References from 72 real Vendavo customers.

Browse Vendavo Case Studies, Customer Success Stories, & Customer References from 37 businesses that use Vendavo.

Watch Vendavo Customer Videos to learn why 23 businesses chose Vendavo.

Explore answers to frequently asked questions about Vendavo.