VDX.tv is a global, TV/video advertising technology company that helps brands magnify the magic of their TV ads by connecting the TV with a household member's personal devices and allowing consumers to interact with their TV ads on their phones and other devices. Our solutions are specifically designed to address the unique challenges in each industry vertical. Their mid-funnel video solution helps magnify a brand in the minds of their most valuable prospects - deepening the connection through attention, relevancy, interactivity and frequency; moving them from awareness to consideration; and tipping outcomes in a brand’s favor.
“At Purple, we know our direct response spend creates a positive impact on our brand perception, and our branded spend is held to a high direct response performance expectation. VDX.tv supports this by using an integrated digital video strategy, inclusive of CTV, allowing us to connect with the right audiences and leave a lasting positive impression.”
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