UXPressia is a tool that was simple enough for beginners to hit the ground running without the fear of the blank page that used to paralyze them when they were just starting off. On the other hand, it had to be powerful enough to help professionals with more complex tasks. They wanted a tool that provided a common framework and also worked as a bridge to get insights across teams.
“I've seen people create journey maps in Excel that might look close to as fancy as they look in UXPressia. But I don't have that kind of time to do that. I need a tool that gives me a result immediately, and UXPressia does the trick. I don’t need somebody to help me work with it, as it is totally accessible and easy to use. You really don’t need to be an expert to use this tool. It's self-service for a CX practitioner, and I like that.”
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