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"For the last 18 months I’ve been helping a retailer improve their customer acquisition and retention through a wide variety of projects. That’s meant I’ve had the pleasure of getting to grips with the UniFida system. I really do mean pleasure – I’ve been in eCommerce for over 15 years and it’s been great to finally be able to understand what’s influencing our new and repeat purchases (including both on and offline marketing activity). Being able to segment those results by pretty much any criteria we want has enabled us to improve our testing plans for the future much faster than we otherwise would have been able to. What’s made the tool particularly powerful is that although 90% of what you want is there out of the box, customising for the last 10% has been very straightforward. Which means we’ve been able to bring the insight UniFida gives us into far more projects that I would have ever thought possible."
"UniFida has illustrated future proof adaptability."
Convertr is an API-first data routing and optimization platform that takes data from any source, optimizes it and securely delivers it to any endpoint with real-time data processing and quality assurance. Their innovative platform minimizes costs associated with bad data and enables organizations to become more scalable, compliant and data driven.
Session AI (formerly ZineOne) is revolutionizing ecommerce with in-session marketing. Ninety percent of ecommerce sessions are anonymous, and Session AI addresses this challenge by leveraging ML models to understand real-time consumer micro-behaviors at scale for both known and unknown visitors. This privacy-first intelligence enables brands to deliver personalized experiences that convert in the moment. Leading businesses like KOHL's, Men's Wearhouse, KEEN, and Advance Auto Parts have seen remarkable results, with millions in incremental revenue and 32% lifts in conversion rates. Session AI is proud to partner with top industry players like Adobe, Salesforce Commerce Cloud, HCL Software, Pega, and AWS. Visit sessionai.com to learn more.
SessionM is a customer engagement platform empowering the world’s most innovative brands to forge stronger and more profitable customer relationships. The platform scales for the enterprise, globally. SessionM is funded by General Atlantic, Salesforce Ventures, Charles River Ventures, Highland Capital, Kleiner Perkins Caufield & Byers, Causeway Media Partners and Commerce Ventures.
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