At Undivided, they believe that who you are is the best indicator of how you consume and where your loyalties will take root. Their agency was founded on the principle that the most valuable relationships start with aspirations that are shared by both the brand and the customer. This principle informs the brands they create, the campaigns they design, and the relationships they foster. Because when a customer and a brand both aspire to the same thing, it fundamentally alters the way value is created. It is more than shared emotions. It is a shared truth that drives loyalty and grows revenue. It’s what every brand aspires to be: Undivided.